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Journal On Tourism & Sustainability

Open access journal published by OTS Academy (Oxford, UK) with biannual issues in May-June and November-December covering sustainable tourism, hospitality innovation, and responsible travel policy.

Journal On Tourism & Sustainability
JOURNAL ON TOURISM & SUSTAINABILITY
Current issue
JS
Current issue
2026
JOURNAL ON TOURISM & SUSTAINABILITY

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Complex interactions among human behaviour, organisational processes, and consumer experiences characterise the tourism and hospitality field. Traditional symmetrical research methods often impose rigid models and linea…
2026open
Eugenia Wickens
Tourist Typology, Sustainable Values, And Willingness To Pay For Green Hotels
Tourists’ sustainable behavior is a topic of great interest to scholars. This study addresses a gap in the literature by examining the relationships among personality traits, sustainability values, and willingness to pa…
2026open
Rojan Baniya, Birendra KC, Binod Chapagain
Fuzzy-Set Qualitative Comparative Analysis (Fsqca) And Necessary Condition Analysis (Nca) In Tourism And Hospitality Studies: Bridging Bipolar Methodological Divides
Complex interactions among human behaviour, organisational processes, and consumer experiences characterise the tourism and hospitality field. Traditional symmetrical research methods often impose rigid models and linea…
2026open
Yechale Mehiret Geremew, Carina Kleynhans
The Multifaceted Impact Of Artificial Intelligence (Ai) In The Hospitality Sector: A Critical Assessment
Artificial Intelligence (AI) is transforming hospitality by reshaping operational processes, guest experience, labour dynamics, and strategic decision-making. This study offers a critical, multi-dimensional assessment o…
2026open
Ali Bakir
Community Perception Towards Tourism Development In Lahaul Valley, Himachal Pradesh (India)
The inauguration of the Atal Tunnel in October 2020 altered the tourism environment of Lahaul Valley in Himachal Pradesh, India and allowed year-round accessibility to the region. With this accessibility came a rapid in…
2026open
Vikram Katoch, Tangjakhombi Akoijam
What Draws Tourists: Attractions Or Personal Motivations? Analysis Of Evolving Tourist Motivations Through Cross-Continental Case Studies
Tourism is a lively and complex field shaped by numerous push and pull factors determining how and why tourists visit attractions. Understanding this dynamic relationship is necessary for stakeholders seeking to attract…
2026open
Yechale Mehiret Geremew, Carina Kleynhans
Open AccessBiannualOxford, UK

Journal of Tourism & Sustainability (JOTS)

Open access journal published by OTS Academy (Oxford, UK) with biannual issues in May-June and November-December. JOTS advances sustainable tourism, hospitality innovation, and responsible travel policy.

Research areas

Priority themes shaping sustainable tourism and hospitality research.

Sustainable tourism policy, destination management, and governance.

Climate resilience, environmental stewardship, and regenerative travel.

Hospitality operations, service design, and workforce development.

Community-based, cultural, and heritage tourism.

Visitor experience, mobility, and responsible technology.

Equity, inclusion, and place-based tourism development.

Scope

JOTS welcomes empirical, theoretical, and applied work that advances sustainable tourism, hospitality innovation, and responsible travel policy.

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